20 credits
Film and Television Communication Module: 18 credits
IIntroduction to Film and Television Production (3 credits)
Basic Cinematography (3 credits)
Film Content Creation and Scriptwriting (3 credits)
Film Planning and Writing (3 credits)
Advanced Film Production (3 credits)
Cross-Media Content Production (3 credits)
Data Intelligence and Marketing Communication Module: 10 credits
Digital Media and AI Basics (2 credits)
New Communication Technology (2 credits)
Principles of Marketing Communication (2 credits)
Data Analysis and Visualization (2 credits)
Integrated Marketing Communication (2 credits)
Communication Technology Law Module: 6 credits
Introduction to Technology Law (2 credits)
Technology Ethics and Law (2 credits)
Cybersecurity and Data Privacy (2 credits)
Cross-Module Courses: 14 credits
Introduction to Global Smart Communication (3 credits)
AI-Generated Content Creation (2 credits)
Industry Internship (3 credits)
Professional Project (4 credits)
Global Digital Communication and Innovation (2 credits)